Media Monitoring 2014
Country: Georgia
Funder: UNDP
Dates: April – June 2014
Project objective: Study major TV channels in pre election period to assess their impartiality and balanced broadcasting in pre election period.
Research design: Media monitoring with both quantitative and qualitative variables:
Quantitative
• Time
• Sequence
• Tone
• Direct / indirect speech
Qualitative
• Balance
• Biased coverage
• Accuracy
• Fact-based coverage
• Timely coverage of facts
• Manipulative use of film, picture, sound
• Omission of news
Output
1. Monthly reports:
News: April 15 – May 2; May 3 - 23; May 24 - 14 June; June 15 – 30
Talks Shows: April 15 – May 2; May 3 - 23; May 24 - 14 June; June 15 – 30
2. Final reports: News, Talk-Shows
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